What do WhatsApp, Groupon and Uber have in common?
They all started during the 08/09 recession.
Geoffrey Woo, Co-founder and Partner of Anti Fund Investment Fund, believes a great business doesn’t need perfect economic conditions to launch: “it all starts with a core problem that you solve for your ideal customer.”
In this episode of Recession-Proof, Geoffrey shares his fundamental startup principles that every entrepreneur should learn and how business owners can create an appealing narrative that will grab people’s attention.
In this episode, Geoffrey and Kimia discuss:
👉 Startup fundamentals
👉 How your business should prepare for a recession
👉 Why your business needs an appealing narrative
👉 How Geoffrey de-risks new business ventures